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200+ million daily active users engage with Snapchat AR.Īs virtual and augmented reality apps started gaining popularity, Snap jumped in on the train with its own AR feature named Lens Studio. As confirmed by numerous Snapchat stats, this feature showed to be one of the more important ones in recovering clients, as well as going back on track with Snapchat user growth. The purpose of this feature is to easily locate your friends, see what’s happening around your area, and explore museums, sporting events, and more. A heat map is created for specific areas, and stories can be created for special events. Over 250 million users check Snap Maps daily.Ī recently added feature, Snap Maps allows users to share their location with friends, as well as view their Bitmoji on a map. Luckily, all the data stays on the servers temporarily, keeping the costs semi-reasonable. The size of data that goes through the app is significant, causing Snapchat to get into a $2 billion deal with Google for their cloud storage. Whether they want to add a flower crown to their face, puppy ears and tongue, or puke rainbow, Snapchat statistics reveal nearly 200 million people use the app’s camera every day. 60% of Snapchat daily active users use the Snapchat camera every day. Snapchat is ranked fifth among the most popular messaging apps, behind WhatsApp, WeChat, Facebook Messenger, and QQ.
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With 557 million monthly active users, Snapchat is the fifth most popular messaging app. According to the latest Snapchat stats, females are using Snapchat just as their male peers. One might expect this number to be higher, but it appears that not even one-fifth of all males on Snapchat use the photo-sharing app daily. 18% of male Snapchat users access the app at least once a day. (Snapchat, BroadbandSearch, Social Pilot) 6. For reference, Twitter gets 556,860 new tweets.
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Every minute Snapchat sees over 2 million snaps. Snapchat active users are opening the app 30 times a day and spend around 31 minutes on it. Snapchatters use the app for over half an hour a day. It trails behind Facebook, Instagram, Facebook Messenger, Twitter, Pinterest, and Reddit. With 45.98 million users, Snapchat is the 7th most popular social networking app in the US. Snapchat is the 7th most popular app in the US. Looking at Snapchat users by country, the US has the second-largest Snapchat user base (107 million), followed by France (24.2 million), the UK (20.65 million), and Saudi Arabia (20.2 million). Snapchat user statistics show that the platform’s largest audience base is in India – 126 million. India is the leading country per Snapchat usage. 84 million Snapchat DAUs are from Europe and 150 million are from other parts of the world. While Snapchat popularity in the region is still growing, the company managed to grow its user base globally too. North America accounts for nearly 30% of the platform’s users. 98 million Snapchat DAUs are from North America.
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Users are actively engaging with the platform, as Snapchat data shows they are now creating and sending over 5 billion snaps daily. In the first quarter of 2022, there are 332 million daily active users on Snapchat, accounting for an 18% YoY increase. Snapchat had 332 million daily active users in Q1 2022. 18% of male Snapchat users access the app at least once a day.50% of all stories brands post have 6 snaps or less.20% of Snapchat users check out Discover daily.The average daily user of Snapchat creates more than 20 snaps per day.Snapchat users share 2.1 million snaps every minute.With 557 million monthly users, Snapchat is the fifth most popular messaging app.Snapchat had 332 million daily active users in Q1 2022.Snapchat is the 7th most popular app in the US.With time, the app has evolved into a full-on social network that millions of people use daily, and Snapchat statistics show that its rise has no intention of slowing down. Snapchat was first introduced as a picture and message-sharing platform, with its main selling point being the fact that everything you share disappears after a period of time.